Curating the latest news from the PRC, its members and best practice in audience measurement worldwide.
The power of print over digital media
In this PrintPower case study, Ikea shows how print advertising ...
Power of Print: New Zealand’s Stuff showcases its redesigned newspapers
Stuff is New Zealand's largest media company and in April ...
Best of Print Ads: First prize for safety
This winning print advertisement is by Fields360 in Brazil. It ...
Power of Print: The San Miguel Rich List
With rife competition in the beer industry, San Miguel had ...
Power of Print: Curating a beautifully designed read
Luxury brands have a long held romance with printed paper ...
Utilising technology for better research
Advances in technology and computing power make it possible to ...
Best of Print Ads: Print advertising for the voiceless
The theme for this week of print advertisements seems to ...
Power of Print: Die Welt’s life-size map of journalist’s jail cell
When foreign correspondent to Turkey, Deniz Yücel's "arrest sparked a ...
Power of Print: The PAMCo study’s print solutions
What these three agency leaders help us understand from the ...
Power of Print: Newsrooms make readers, not money
On March 16th, 2009, the Seattle Post-Intelligencer went online-only believing ...
Best of Print Ads: The light side of print
If you want to experience what it must be like ...
Power of Digital: More Americans increasingly prefer mobile devices for news
In 2013, 21% of U.S. adults accessed news from a ...