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Peter Langschmidt on LSMs and the change to SEMs

June 22, 2018

In this interview, on the Redzone Channel with Editor in Chief Jeremy Maggs, the PRC’s Research Consultant Peter Langschmidt, discusses “LSMs and the change to SEMs“.

The Redzone is South Africa’s fastest growing brand and marketing communication website.

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Bureaux Contacts

PAMS data is available from the following media software bureaux:

Software Bureaux	Person	Contact
Telmar	Jennifer Daniel	jdaniel@telmar.com
Nielsen Clear Decisions	Hank Bento	hank.bento@nielsen.com
Eighty20	Andrew Fulton	andrew@eighty20.co.za
Infotools	Hilary Crowther	hilary@infotools.co.za