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PAMS

FUSION2020

Media Imperatives

IAB SA NARRATIIVE REPORT

Power of Digital: The NYT’s in-house ad-buying team

July 13, 2018

About a year ago, the New York Times hired managing director, Janis Huang because it was bringing its media-buying in-house. Lucia Moses discusses this move and its impact in this article.

 

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Bureaux Contacts

PAMS data is available from the following media software bureaux:

Telmar
Jennifer Daniel
jdaniel@telmar.com

Nielsen Clear Decisions
Hank Bento
hank.bento@nielsen.com

Eighty20
Andrew Fulton
andrew@eighty20.co.za

Infotools
Hilary Crowther
hilary@infotools.co.za

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