Primary Research / Read To Remember

Study Suggests Print Magazine Ads Establish Deeper Brand Connection

July 26, 2017

This study by Magazine Networks suggests advertisements in print magazines and newspapers add a branding dimension to a campaign.

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Bureaux Contacts

PAMS data is available from the following media software bureaux:

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About the PRC

The Publisher Research Council is a non-profit Joint Industry Council which funds the most complete measurement of reader audiences, across all platforms, to inform effective advertising investment.

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Bureaux Contacts

PAMS data is available from the following media software bureaux:

Software Bureaux	Person	Contact
Telmar	Jennifer Daniel	jdaniel@telmar.com
Nielsen Clear Decisions	Hank Bento	hank.bento@nielsen.com
Eighty20	Andrew Fulton	andrew@eighty20.co.za
Infotools	Hilary Crowther	hilary@infotools.co.za