Pamphlets pack a punch
Media24’s online panel, Forum24, recently conducted a survey to update our findings on the effectiveness of pamphlets – and found ...
Readers at the heart of business strategy and four other publishing trends for 2020
One thing is absolutely clear: Readership research is in a period of disruption and will continue its road to transformation ...
The more you Read the more you Earn
The Publisher Research Council (PRC) says that insights from the Establishment Survey (ES) show that people who read, generally earn ...