IAB SA NARRATIIVE REPORT
Power of Print / ROI
This Marketing Week article, How newspapers can convince advertisers to return to print, highlights all the major arguments for why print remains the most effective medium to increase PROI.
You can read the article by clicking here.
Best of Print Ads: Duct tape sold seperately
Best of Print Ads: #NotOutOfTheWater
PAMS data is available from the following media software bureaux:
Nielsen Clear Decisions
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