AMPS Attitudes Segmentation Users Guide | 2010
For instance, one can access those who “strongly agree” that “Advertising tells you about the benefits of products and services” and then cross-analyse this with any other data in the AMPS® and Branded RAMS® databases...
Establishment Survey Fact Sheet
Establishment Survey Fact Sheet
SAARF Attitudes AMPS |July 2013 – June 2014
saarf-attitudes-amps-june-2014