The best print is innovative print
The best print advertising utilises the inherent strengths of the medium and the winning ads this week combine both brand ...
Best of Print Ads: Advertising that follows SEMs 1-3
It is interesting how frequently the best print ads feature topics of social responsibility. While the target market is clearly ...
PAMS: Fusing the future
Author, editor and expert in print media, Danette Breitenbach, covered the PAMS Launch presentation at the Bryanston Country Club on ...
“A magazine is a beautiful physical object that offers respite from social media”
Alex Bilmes, Editor of Esquire, believes magazine trends in 2018 will pursue a strategy to go more upmarket in an ...
Print Power: A Programmatic Case Study Integrating Online & Offline
This Print Power article unpacks a Programmatic case study, by the insight team at Britain's Royal Mail MarketReach, for retail brand ...
RICH: Insights from the Establishment Survey
Insights from the Establishment Survey show that readers are more likely to earn more than non-readers across the entire spectrum ...
READ: Publisher Research Council Research Presentation
The PRC's Peter Langschmidt and experts from TNS Kantar, GfK and WhyFive deliver research results from their studies in this ...