Curating the latest news from the PRC, its members and best practice in audience measurement worldwide.
The Cross Platform Nielsen Report
Did people watch, read, listen to or interact with content and commercial messages that drove them to that purchase point?
2015 FIPP Global Magazine Media Trends
The magazine media industry continues its journey to grow its ...
India’s Breakthrough Innovation Report
Businesses innovate or businesses die. It’s that simple. Successful businesses ...