Power of Print: print advertising on the rise since 2010
After UK newspapers experienced double digit declines of up to 22% in advertising spend, the first quarter in 2018 reveals some changes: The Daily Mirror delivered a 2.8% print ad […]
Advertising Trends
Power of Print: Quality editorial environments matter
Long-term memory encoding, engagement and emotional intensity are key research metrics identified in a brain science study underwritten by Newsworks and the Association for Online Publishing. The Newsworks article outlines findings from […]
Best of Print Ads: Elegant, beautiful, ancient expression of advertising
With no winning “Best Ad” selected this week, guest judge Eugen Suman reminisces that these days, “you rarely find print work worthy of the history of the medium.” Eugen is […]
Power of Print: Philadelphia invites Telegraph readers to discover everyday deliciousness
A Philadelphia campaign highlights the power of print to engage readers. It showcases one of Newsworks effective examples of digital and print advertising campaigns.
Best of Print Ads: Six clients, Six Countries
http://www.bestadsontv.com/ad/93332/Audi-Saint-Patricks-Day-Snakes http://www.bestadsontv.com/ad/93352/Penguin-Random-House-Che http://www.bestadsontv.com/ad/93269/Ticket-To-The-Moon-Beach-Moon http://www.bestadsontv.com/ad/93335/Miyabi-The-Beauty-Of-Sharpness-2018-Saumon http://www.bestadsontv.com/ad/93293/DEFENDER-Lion http://www.bestadsontv.com/ad/93004/Her-Majestys-Prison-Probation-Service-If-It-Was-Easy-We-Wouldnt-Need-You-1