News

PRC launches iPort to give more users easy access to data.

By Josephine Buys / Aug 3, 2020

The Publisher Research Council of South Africa and Nielsen have collaborated and PAMS2019 is now easily accessed on Nielsen’s iPort...

By Josephine Buys / Jul 21, 2020

Fieldwork for the most recent Publisher Audience Measurement Survey (PAMS) began in August 2019 and ended in early December, before...

By Josephine Buys / Jul 1, 2020

Until now media researchers have estimated the value of South Africa’s top income group. Now, for the first time in...

By Josephine Buys / Jun 17, 2020

(June 2020) As South Africa eases lockdown levels and supply chains restart, the value of printed advertising inserts to...

By Josephine Buys / May 14, 2020

The Publisher Research Council (PRC) were founded and are funded by the major publishers in South Africa to conduct audience...

By Josephine Buys / May 4, 2020

Advertisers will benefit from continued use of trusted media By Josephine Buys Media has a key role to play in...

By Josephine Buys / Apr 30, 2020

Associated Media Publishing was one of the country’s best magazine media publishers By Josephine Buys It is with a heavy...

By Josephine Buys / Apr 17, 2020

The Publisher Audience Measurement Survey 2019 results, released last week, came at a time where trust in media brands has...

By Web Admin / Mar 10, 2020

PRC opens up access to the SEM to allow planners ‘under the hood’ The Publisher Research Council (PRC) and Broadcast...

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