Audience Design Thinking

Apr 16, 2018Aug 13, 2019 Web Admin

This Masters Thesis summary from Cynthia Young discusses the heart of journalism and the opportunities it offers for audience design.

Media Reports, Primary Research Advertising, Data Fusion, Depth, Engagement, Global, Higher ROI, Influentials, Media Trends, Read To Remember, Reader Audience Measurement permalink

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Bureaux Contacts

PAMS data is available from the following media software bureaux:

Telmar
Jenifer Daniel
jdaniel@telmar.com

Nielsen Clear Decisions
Hank Bento
hank.bento@nielsen.com

Softcopy
Anton Haupt
anton@softcopy.co.za

Eighty20
Andrew Fulton
andrew@eighty20.co.za

Infotools
Hillary Crowther
hilary@infotools.co.za

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Publisher Research Council

About the PRC

The Publisher Research Council is a non-profit Joint Industry Council which funds the most complete measurement of reader audiences, across all platforms, to inform effective advertising investment.

Research

PAMS
Primary research
Research studies

Contact Info

Cape Town | Johannesburg

+27 11 326 4041

josephine@prc.za.com

Bureaux Contacts

PAMS data is available from the following media software bureaux:

Telmar
Jenifer Daniel
jdaniel@telmar.com

Nielsen Clear Decisions
Hank Bento
hank.bento@nielsen.com

Softcopy
Anton Haupt
anton@softcopy.co.za

Eighty20
Andrew Fulton
andrew@eighty20.co.za

Infotools
Hillary Crowther
hilary@infotools.co.za

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Bureaux Contacts